Professional Accounting & Virtual Bookkeeping Services

Simplifying Your Business Finances, One Step at a Time

Stop stressing over your accounting. We simplify your finances, keep your records spotless, and give you guidance you can trust.

About Us

Your Partner in
Stress-Free Bookkeeping

At Baseline, we are dedicated to providing professional, reliable, and fully remote bookkeeping services designed specifically for small service-based businesses. Our team understands the unique challenges that business owners face, and we are passionate about supporting your growth every step of the way.

Bookkeeping icon

Monthly Bookkeeping

We handle your ongoing bookkeeping needs, ensuring your records are accurate, up-to-date, and ready whenever you need them.

Financial Clarity

Financial Clarity

Our streamlined processes and clear reporting give you a true picture of your business’s financial health.

Guidance

Professional Guidance

We go beyond the numbers, offering proactive insights and expert advice to help you make confident decisions.

About Founder

Meet the Mind Behind
Your Business Success

Founder image

Brady Berend, Certified Bookkeeper and QuickBooks ProAdvisor, has over 10 years of experience in public accounting. With a BBA and MBA in Accounting from Midwestern State University, he brings expert bookkeeping and business knowledge across industries. Passionate about helping small business owners gain financial clarity, Brady ensures your finances are accurate, organized, and stress-free.

Certified Bookkeeper

QuickBooks ProAdvisor

10+ Years in
Public Accounting

BBA & MBA in Accounting

Accounting Firm & Virtual Bookkeeping Services

Choose the Right Level of Support for Your Business

From startup to advanced needs, our bookkeeping packages keep your finances clear, reliable, and growth focused.

core

Core

Perfect for owners wanting peace of mind

Starts at

$300 /month
  • Recording of Bank & Credit Card Activity
  • Monthly Account Reconciliation
  • Financial Statements
  • Tax-Ready Books
  • Year-Round Tax Pro Support
Elit

Elite

Best for growing businesses needing financial guidance and strategy

Starts at

$1,250 /month
  • Everything in Pro
  • Accounts Payable & Receivable Tracking
  • Budgeting & Forecasting
  • Advanced Reporting
  • Expedited Financial Statements
  • Monthly “Check-Ins”
  • Priority Access
Start Your Financial Transformation

Why Work With Us?

Remote Work

Remote Work

100% remote—work with us from anywhere.

Dependable

Dependable Professionals

Experienced, dependable professionals.

support

Responsive support

Responsive support tailored to your business needs.

Let us handle your books so you can grow your business with a peace of mind.

check

Why Choose a Professional Bookkeeper?

Keeping accurate financial records is essential for your business’s success. Here’s why outsourcing your bookkeeping to a professional is the smart choice

  • Eliminate Hiring & Training Hassles
  • Accuracy & Compliance
  • Save Time & Reduce Stress
  • Expert Insights
  • Secure & Confidential
  • Support During Tax Season

Frequently Asked Questions

What makes Baseline Bookkeeping different from other bookkeeping services?

We focus exclusively on service-based businesses, so we understand your revenue patterns, expense categories, and reporting needs. Many bookkeepers are just data-entry people who can’t spot problems or provide insights. We’re trained to prepare books the way tax professionals want to see them, which saves you money at tax time. However, we don’t do taxes ourselves, and we only work remotely—if you need in-person meetings, we’re not the right fit.

What's the difference between your Core package and higher tiers?

Core gets your books accurate and tax-ready, but you’ll wait longer for reports and get minimal advisory support. Pro and Elite include priority turnaround, detailed profitability analysis, and proactive insights about your business performance. Think of Core as “clean books,” while Pro/Elite are “books that help you make money.” Most service businesses making over $500K annually need Pro or Elite to really maximize the value.

Why is professional bookkeeping so expensive compared to doing it myself?

You’re not just paying for data entry—you’re paying for expertise that prevents costly mistakes. Most DIY business owners miss deductions, make categorization errors, and create messes that cost $2,000-5,000 to clean up at tax time. Our monthly fee typically pays for itself in caught deductions and avoided cleanup costs. Plus, your time has value—hours spent on bookkeeping are hours not spent growing your business.

How do you determine pricing for my business?

Our monthly bookkeeping is priced primarily based on your business’s annual revenue. Higher revenue usually means more transactions and greater complexity, which requires extra attention to ensure your financials are accurate. We periodically review your fees to ensure they accurately reflect your current business needs and situation.

What results should I expect and when will I see them?

You’ll have accurate, up-to-date financial reports every month that actually help you make business decisions. Most clients tell us they feel relief within the first month knowing their books are handled properly, and by month three they’re using their P&L to spot profit trends and make smarter spending choices. You’ll also be completely prepared for tax season instead of scrambling at the last minute.

Do you only work with businesses in Texas, or can you help companies anywhere?

We’re based in Wichita Falls, Texas, but we serve small businesses nationwide since we operate 100% remotely. Whether you’re a contractor in Arizona, an insurance agent in Florida, or a consultant in North Carolina, our cloud-based systems let us deliver the same high-quality service regardless of location. Being remote actually works better for busy business owners—no need to drop off boxes of receipts or schedule office visits.

Do you only do bookkeeping?

While monthly bookkeeping is our base service, we also offer add-on services such as payroll, sales tax filings, and 1099 preparation. These additional services are available exclusively to our bookkeeping clients and are billed as separate, fixed fees on top of your base service. If you prefer, you always have the option to handle these services on your own. To ensure we can keep your books accurate and timely, we simply ask that any records you manage are kept reasonably current and complete.

Do you not prepare our taxes?

No, our firm specializes in bookkeeping services, ensuring your financial records are organized and accurate throughout the year. While we don’t handle tax return preparation ourselves, we work closely with your tax professional to provide all necessary documentation and support. In fact, we require our clients to engage a qualified tax preparer to ensure they receive the best possible tax benefits and expert guidance.

Many of our clients have found that, because their books are so well-maintained, their tax preparation process is smoother and their fees for tax prep are often reduced.

What People Say About Our Company

Hayden

Business Owner

Baseline has transformed our business! Their team is knowledgeable, responsive, and a pleasure to work with. We highly recommend them to any business seeking reliable bookkeeping services.

Devon

Business Owner

I’m so grateful for Baseline’s bookkeeping services. They’re always on top of things, and they’ve helped me save so much time and money. I highly recommend them to any small business owner.

Kristin

Business Owner

Baseline’s bookkeeping has been a game-changer for us. Their expertise has streamlined our financial processes, saving us valuable time and resources. We highly recommend them to any business seeking top-notch bookkeeping services.

Ready to take control of your finances?

Schedule a free consultation with Brady today.

Book Free Consultation